Supporting documents for MSBA “Communications on a Shoestring”

Robin Smothers, APR, is the driving force behind the public relations firm, RMSPR. Robin’s practice focuses on community initiatives, particularly education. Accredited by the Public Relations Society of America, Robin draws from more than 20 years of experience to develop award-winning public relations, communications and community engagement programs. Prior to founding RMSPR in 1999, Robin worked in agency, non-profit and corporate settings. Robin holds a M.P.A. in Community Engagement, a Certificate in Public Participation from the International Association of Public Participation, and a Certificate in Business Communication from the University of St. Thomas. She is past president of the Minnesota School Public Relations Association and past president of the Association for Women in Communication, Twin Cities chapter. Robin is a frequent author, speaker and presenter on topics such as PR2.0, community engagement and public relations. Contact Robin at robin@rmspr.com.